The projects will be evaluated and selected by the Faculty of the 2-year MA in Communication Design and the Admissions Jury.
NABA International Communication Design Competition Scholarship, Italy 2019
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Eligibility
MA degree applicants
Region
Italy
Award
Scholarship for the partial coverage of tuition fee
Deadline
Closed
About The Program
NABA (Nuova Accademia di Belle Arti) in collaboration with Freeda invites academic Diploma or BA degree holders to participate in the International Communication Design Competition 2019 to avail scholarship for the partial coverage of tuition fee. The competition is called “Freeda’s Cup”. To participate in the scholarship competition, the applicants must:
- Identify the best communication strategy to succeed in making the new product and the brand top of mind for this target, exploiting Freeda’s communication channels.
- Design an offline communication campaign to support the launch, including guerrilla marketing and outdoor advertising.
The objective of the scholarship is to encourage students willing to sharpen their skills in areas such as brand design, visual design, environmental design, multi-media publishing, and related fields. The winners of the scholarship competition can avail a tuition fee discount of up to 60% during the first year of the MA Program in Communication Design starting in September 2019.
EligibilityDeadline Date: Closed
The communication design competition is open to candidates willing to improve their critical thinking abilities and sharpen their problem-solving skills while utilizing the latest design tools and technologies to come up with innovative areas such as brand design, visual design, environmental design, and multimedia publishing. They must fulfil the following eligibility criteria:
- Should hold a first-level academic diploma or BA degree
- Or should be graduating within the academic year 2018-19
- Have the knowledge of Italian/English language equal to a complete B1 Common European Framework of Reference for Languages (IELTS 5.0 or equivalent for English programs)
Benefits
The best 5 projects will be awarded the scholarship for the partial coverage of tuition fee for the first year of MA in Communication Design starting in September 2019.
The winners of the "Freeda's Cup" competition scholarship can avail the following benefits:
- The 1st prize winner will receive a tuition fee coverage of 60%
- The 2nd prize winner will receive a tuition fee coverage of 50%
- The 3rd prize winner will receive a tuition fee coverage of 40%
- Two special mentions will receive a tuition fee coverage of 20%
The prizes will amount to the following:
- EUR 11,360 for EU passport holders
- EUR 16,360 for non-EU passport holders
Documents
To submit the entries, applicants must draft a marketing plan of 10-15 pages that focuses on the development of a communication campaign for the brand. The marketing plan must include the following:
- A precise research and segmentation of the target
- Rapid 'personae' of the various segmented profiles on this target and the various differentiations
- Key visual for the communication (website, corporate image, social media, logo, guerrilla, etc)
- A grassroot viral communication campaign that supports the online campaign, specifying the chosen distribution/communication channels
The application would only be complete on the submission of the following documents:
- Personal portfolio of works and projects
- Detailed curriculum vitae
- Motivation statement
- Copy of Bachelor Degree/Academic diploma translated into English/Italian
- Academic transcript/mark sheet of previous studies, translated into English/Italian, listing subjects and exams, with the corresponding number of hours/credits
- Copy of passport
- NABA Master Programs Application Form – Academic Year 2019/2020
How can you apply?
Follow the below steps to apply for the scholarship:
Step 1: Read the scholarship instructions before applying.
Step 2: Visit the online application portal.
Step 3: Select the degree level, the program course, campus for study, and the language for the course.
Step 4: Upload the required documents.
Step 5: Access the application form after validating the email address.
Step 6: Complete the application, upload the proposals, and submit the application.
Step 7: Alternatively, candidates can also send the duly filled application form along with all the relevant documents by email to int.info@naba.it
Important Dates
- Application deadline: 10th May 2019
- Result declaration: 30th May 2019
- Deadline to enrol in the MA Program: 7th June 2019
Selection Criteria
Important documents
Terms and Conditions
- The rights of the submitted project will remain with the author.
- The projects submitted to NABA will not be returned.
- The scholarship offered under this competition cannot be combined with any other economic grant offered by NABA.
- In case of non-acceptance of the prize by the selected candidate, it will be transferred to the next candidate.
- The awarded prizes cannot be deferred to future intakes of the program or to a different program.
- The scholarship amount will be deducted from the latest instalment of tuition fees.
Find more details here.
Contact Details
NABA Nuova Accademia di Belle Arti Milano,
via Darwin 20 20143,
Milan, Italy
Email: int.info@naba.it
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