What they want from you:
- A creative with an original, catchy tagline and logo that captures the essence of the India Post Payments Bank (IPPB) Inspiration Guide.
- The tagline should be no longer than 8 words in Hindi or English.
- The logo should be such that it can be converted into a monogram without losing the effectiveness of the communication.
- Your creative should be submitted as JPG, PDF or PNG along with the open file, with a minimum size of 4” x 4” (inches).
- A minimal look and feel in terms of colours and fonts is preferred, along with possible adherence to the current India Post identity.
- Photographs in the logo are not acceptable.
- Your design should be uploaded here with a detailed explanation of colour codes and measurements.
Evaluation Process
Out of the total entries received, our panelists will select the top 20 through a detailed evaluation process. From this, top 10 entries will be chosen through MyGov polls. The final winning entry will be decided by the Department of Posts, with equal weightage being given to the Department’s ranking and the rankings obtained through public poll.
