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Google Online Marketing Challenge 2017

Deadline: 05-Apr-2017

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Description

Google Online Marketing Challenge 2017 objective is to provide a unique opportunity for students to experience and create online marketing campaigns using Google AdWords. With a $250 AdWords advertising budget provided by Google, students develop and run an online advertising campaign for a business or non-profit organisation over a three week period. The teams that develop and communicate the most successful campaigns win up to $15000, including trips to Google offices. The Challenge is open to student teams of 3 to 6 members from graduation or post graduation programs, regardless of their major. All students must register under a verified faculty member, lecturer or instructor currently employed by an accredited higher education institute.

Eligibility

Student teams of 3 to 6 members from graduation or post graduation are eligible to apply.

How to apply?

Application can be done online with the following steps:
Step 1:
First register.
Step 2: Now enter your email and password.
Step 3: Fill the details.
Step 4: Submit.

More Information

Details:

  • Each student team can only register under one professor who has been verified and approved by the GOMC Team. The professor’s university email address used upon registering will need to be provided in the student registration form for verification purposes. The student registration form needs to be filled out only by the Team Captain.
  • The team captain will need to provide only one Google Account to register and participate in the 2017 GOMC. This account will be called the Dashboard Account (existing or a new one and will be used to manage the GOMC student dashboard as well as to communicate with the GOMC Team. This account will also be the account invited to access the AdWords competition account provided by Google. Team Captains should register for the Challenge using a Google Account that is not already associated with an existing Google AdWords account.
  • Student team verification. Professors will receive a notification email for each of the teams attempting to register under their name. To enable teams to participate, professors will need to click on the link provided in the email, completing the verification process.
  • Student Dashboard Access. After registering and getting verified by the professor, the team captain will be able to access the student dashboard.
  • Adding Team Members: After getting verified by the professor, the team captain will be able to add their team members directly in the student dashboard. Note those team captains should not list themselves as team members in the student dashboard. The team members section of the dashboard is only meant to list the 2-5 additional teammates on their team.

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