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Doodle4Google 2015

Deadline: 12-Oct-2015

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Description

Doodle 4 Google, also stylized Doodle4Google, is an annual competition held by Google to have children create a logo that will be featured on the Google homepage. Google features logos on their homepage, usually for public holidays. In the past, events such as the beginning of spring, the anniversary of understanding DNA, or the invention of the laser have been celebrated. The original Google "doodle" was in 1999 when Sergey Brin and Lawrence E. Page were attending the Burning Man Festival, to show that they were away if the systems were to crash.

Doodles are the spontaneous changes that are made to the Google logo in celebration of holidays, anniversaries and the lives of famous artists, pioneers and scientists who have helped shape history.

Where did the idea for doodles come from?

In 1998 Larry and Sergey, Google’s founders, placed a stick figure drawing behind the second ‘o’ in the word Google as a message to users that they were “out of the office” attending a music and art festival. From there the idea of decorating our logo to mark cultural moments was born. Users really enjoyed this quirky change to the clean Google homepage. As a result a turkey was added on Thanksgiving in 1998, two pumpkins for the ‘o’s appeared for Halloween in October of 1999 as well as a few others.

After two years of playing around with the logo on special occasions, Larry and Sergey asked webmaster Dennis Hwang to create a doodle for Bastille Day in France. Soon after he was appointed the chief doodler and doodles became more frequent occurrences on the homepage. Users started seeing doodles for more holidays and starting in 2003 doodles for people’s birthdays. The first being Monet in 2001, Picasso in 2002 and then Michelangelo and Albert Einstein six months later. Since then the amount of doodles and the variety of subjects have grown to celebrate a much wider array of events, holidays, anniversaries and birthdays of some of history’s greats.

The aesthetic design of doodles has developed as the frequency increased and subject matter widened. What started as basic drawings has now grown into elaborate and detailed illustrations. In the past few years some doodles have started to become interactive incorporating HTML5 Canvas and JavaScript. Mediums have expanded to digital animation, video, photography, set design, origami, growing flowers and carving pumpkins! What’s next? Only time will tell!

Eligibility

The Doodle 4 Google Contest (“Contest”) is open to Indian resident students in Standards 1 to 10 of any school in India, who have obtained their parents' and/or legal guardians' and/or school teachers permission to enter and whose parents and/or legal guardians and/or school teachers consent to be bound by these Official Rules (“Rules”) in their own right and on behalf of the entrant. The Rules consist of the terms and conditions on this page and the Entry Form. The opening date for receipt of entries by Google from participants is 7th September 2015 and the closing date for receipt of entries by Google is extended to 13th October 2015, midnight (IST). Only one doodle per Entrant is allowed. In the case of duplicate or multiple entries from the same Entrant, then the first entry to arrive at the designated submission address (as determined by the "received by" date) will be accepted as the entry into the Contest. At the time of submission of a Doodle, each Entrant must: (i) be an Indian citizen (e.g., must be able to show proof of legal permanent residence, if asked for); (ii) be enrolled in an Indian School; (iii) have obtained his or her parents’ or legal guardians’ or school teachers prior permission and have agreed to be bound by these Rules. Employees, interns, contractors, and official office-holders, as well as their immediate families, of Google, its affiliates, and any representatives or agencies of Google or other persons professionally connected with the Contest are not eligible to participate. The National Winner and the three (3) National Finalists from previous years’ Contests are eligible to enter but are not eligible to receive the National Winner’s or National Finalist’s prizes in this year’s Contest.

How to apply?

To enter the Contest, visit the Contest website located at www.google.co.in/doodle4google/ (“Contest Site”) during the Contest Period and follow the instructions that appear on the two-page official entry form (“Entry Form”) for: (a) submitting a Doodle that reflects Entrant’s creative interpretation of the Google logo as it relates to the Contest theme “If I could create something for India, it would be…” (“Doodle”); (b) completing all information on the second page of the Entry Form before submitting; and (c) submitting a supporting statement of fifty (50) words or less and a title for Entrant’s Doodle that is based upon the Contest theme. The Doodle and supporting statement must meet the “Doodle Requirements,” described below.

Once the Entry Form is fully completed, it should be printed on a light colored 8.5”X11” sheet of paper and signed by a parent/legal guardian.

To submit an entry in hard-copy form, the entry must be mailed in an envelope (packaged carefully so it won’t be damaged) with proper postage affixed, to the following mailing address:

Doodle4Google 2015
DDB Mudra Group,
"Mudra House",
Opp. Grand Hyatt,
Santacruz (E),
Mumbai 400055

Please note this form of entry is in addition to the other forms of entry to the Contest. Google is not responsible for illegible or incorrectly submitted entries.

Entries received without a completed Entry Form or without a parent’s or legal guardian’s or teachers signature will be disqualified.

More Information

Judging and prizes

Class Groups

Doodles will be grouped by the student's class. Class groups are broken down as:

  1. Class 1 - 3
  2. Class 4 - 6
  3. Class 7 - 10

Judging process

I. A group of 12 Finalists (4 from each Standard Group) will be announced based on a selection by a panel consisting of independent judges.

II. The 12 finalists' Google Doodles will be posted on the website on October 23, 2015. One winner per age group will be selected based on public voting. Each person may cast one vote for each class group.

III. The final overall National Winner will be chosen from among the 3 Standard Group Winners. The winning doodle will be displayed on the Google India homepage for 24 hours on children's day.

Competition levels & prizes

All 12 finalists will receive:

  1. Invitation to the award ceremony
  2. Certificate of achievement
  3. A Chromebook laptop
  4. Doodle will be publicly displayed in a gallery on the website www.google.co.in/doodle4google/

National winner will recieve:

  1. Medal awarded by Google
  2. Invitation to the award ceremony
  3. A Chromebook laptop
  4. National Winner's Google Doodle will be displayed on the Google India homepage on 14th November 2015

Judging Criteria

Doodles will be judged based on the following three criteria:

  • Artistic Merit - drawing skills and use of color;
  • Creativity and originality - considering the representation of the Contest theme “If I could create something for India, it would be…”, and use of the Google logo, as well as the unique and novel approach to the Doodle;
  • Theme Communication - How clearly the competition theme is expressed in both the artwork and the written statement.

Disqualifications

Doodles will be disqualified if copyrighted or trademarked images and logos are used. Examples of this would be the Nike “swoosh” or popular characters from shows, movies and books.

Only one application per student or learner please. If more than one is submitted only the first will be considered and those thereafter will be disqualified.

 Doodle Requirements: The Doodle and supporting statement must meet the following criteria (“Doodle Requirements”):

  • They must not be derogatory, offensive, threatening, defamatory, disparaging, libelous or contain any content that is inappropriate, indecent, sexual, profane, tortuous, slanderous, discriminatory in any way, or that promotes hatred or harm against any group or person, or otherwise does not comply with the theme and spirit of the Contest.
  • They must not contain content, material or any element that is unlawful, or otherwise in violation of or contrary to all applicable national, state, or local laws and regulations. Please note that under relevant laws of India, use of the National Flag, and other national symbols such as the Ashoka Chakra and the pictorial representation of national personalities such as Mahatma Gandhi, Prime Minister of India etc for certain purposes including as part of a corporate logo, are not permitted.
  • They must not contain any content, material or element that displays any third party advertising, slogan, logo, trademark or otherwise indicates a sponsorship or endorsement by a third party, commercial entity or that is not within the spirit of the Contest, as determined by Sponsor, in its sole discretion.
  • They must be original, unpublished works that does not contain, incorporate or otherwise use any content, material or element that is owned by a third party or entity.
  • They cannot contain any content, element, or material that violates a third party’s publicity, privacy or intellectual property rights.
  • The Doodle is not the subject of any actual or threatened litigation or claim.
  • The Entrant does not include any disparaging remarks relating to the Sponsor or a third party.
  • The Doodle is two-dimensional and scannable.

During the Contest Period, the Sponsor, its agents and/or the Judges (defined below) will be evaluating the Doodles and supporting statements to ensure that they meet the Doodle Requirements. The Sponsor reserves the right, in its sole discretion, to disqualify any Entrant who submits a Doodle and supporting statement that does not meet the Doodle Requirements. Incomplete entries or entries not complying with these Rules are subject to disqualification.

Judging and Selection of Winners: Each Doodle will be evaluated and scored based on the following “Criteria”:

  1. Artistic merit - drawing skills and use of color;
  2. Creativity and originality - considering the representation of the Contest theme “If I could create something for India, it would be…”, and use of the Google logo, as well as the unique and novel approach to the Doodle;
  3. Communication of the Contest theme in both the drawing and supporting statement - how well the Entrant explains what “If I could create something for India, it would be…” represents in the supporting statement and drawing;
  4. Adherence to the Doodle Requirements and these Rules.

Google has hired third-party administrator DDB Mudra Group to help manage submissions. DDB Mudra Group is an independent, third-party marketing services organization retained by Google to assist with the administration of this Contest. At times during the Contest, Agencies representative may contact an Entrant for customer service purposes. By entering, all participants agree to receive phone calls and emails from Agency..

Submissions will be divided into three (3) groups in Standards 1 to 10 divided in the following groups (i) Standard 1- 3 (ii) Standard 4-6 and (iii) Standard 7-10, each a "Standard Group").

A group of 12 Finalists (4 from each Standard Group) will be announced based on a selection by a panel consisting of independent judges, based on which Google Doodles they think are the best representations of the theme "If I could create something for India, it would be…". The 12 Finalists will be notified directly on or after 23th October 2015.

At the National Final stage the 12 Finalists will be invited to attend an awards ceremony on a date and at a location to be determined by Google (“Awards Ceremony”). Online public voting opens from 23th October 2015 to 9th November 2015 upto 12 noon IST to determine 3 Winners (one from each Standard Group). The final overall National Winner will be chosen from among the 3 Standard Group Winners and will be announced on or after 13th November 2015.

Tie-breaker: In the event of a tie at any level of judging, the judges will reevaluate the tied Doodles according to the Criteria until the tie is broken. The tied Doodles will be put up for a re-vote amongst the judges at the respective level until the tie is broken.

Decisions of the judges are final and binding. In the event there are not enough eligible entries, not all prizes will be awarded. If a potential winner is unable for whatever reason to accept his or her prize, then Google reserves the right to award the prize to another entrant. Notification of Finalists and Winners: Becoming a finalist is subject to validation and verification of eligibility and compliance with all the terms and conditions set forth in these Rules. If a potential finalist or winner is disqualified for any reason, the Doodle that received the next highest total score will be chosen as the potential finalist or winner. The potential finalist(s) and winner(s) will be selected and notified by telephone and/or email, at Sponsor’s discretion. If a potential finalist/winner does not respond to the notification attempt within three (3) days from the first notification attempt, then such potential finalist/winner may be disqualified and an alternate potential finalist/winner will be selected from among all eligible entries received based on the judging Criteria described herein.

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